Companies That Have The Best Branding Companies

Companies That Have The Best Branding

original ranker
33,191 views 49 items 5,989 votes 549 voters 30 followers 17reranks
This is a list of the savviest brand managers in the business, ranked by the wisdom of the crowd. Anyone can contribute to this list of smartly-branded companies, which makes these rankings an accurate, real-time reflection of all the contributing opinions. Rank the companies you think have the best brands in the business and add any that you think are missing. In this day and age of advertising on a mass-scale, props must be given for those that have kept their brand not only alive, but thriving.

List Criteria: Companies with iconic logos or memorable ad campaigns

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  Name
Score
  1. 1
    Up 293
    Down 42

    the people's #1
    Coca-Cola

    Beverages More
    100
  2. 2
    Up 224
    Down 59
    Search, Technology, Advertising More
    93
  3. 3
    Up 239
    Down 101

    most listed
    Apple Inc.

    Technology, Computer hardware, Software More
    91
  4. 4
    Up 174
    Down 84
    Eating and Drinking Places, Restaurant, Fast food More
    83
  5. 5
    Up 202
    Down 47

    ranked low on reranks
    Nike, Inc.

    Footwear Manufacturing, Manufacturing, Clothing More
    83
  6. 6
    Up 129
    Down 64

    often listed &ranked high on reranks
    Mercedes-Benz

    Automotive industry More
    77
  7. 7
    Up 128
    Down 83

    often listed &ranked high on reranks
    Starbucks

    Limited-Service Restaurants, Coffee, Coffee and Tea Manufacturing More
    74
  8. 8
    Up 114
    Down 50
    Motor Vehicles and Passenger Car Bodies, Automotive industry More
    72
  9. 9
    Up 140
    Down 45

    ranked low on reranks
    The Walt Disney Company

    Entertainment, Motion Picture and Video Production, Media More
    71
  10. 10
    Up 128
    Down 43

    ranked low on reranks
    BMW

    Motor Vehicles and Passenger Car Bodies, Automotive industry More
    71
  11. 11
    Up 73
    Down 35
    68
  12. 12
    Up 106
    Down 80

    often listed &ranked high on reranks
    Target Corporation

    Variety Stores, Retail More
    67
  13. 13
    Up 100
    Down 58
    Motor Vehicles and Passenger Car Bodies, Automotive industry More
    65
  14. 14
    Up 110
    Down 52

    ranked low on reranks
    Sony Corporation

    Entertainment, Motion Picture and Video Production, Semiconductor ... More
    65
  15. 15
    Up 92
    Down 63

    often listed &ranked high on reranks
    Levis

    62
  16. 16
    Up 83
    Down 41

    ranked low on reranks
    H. J. Heinz Company

    Canned Fruits, Vegetables, Preserves, Jams, and Jellies, Food, Fruit and ... More
    61
  17. 17
    Up 92
    Down 60
    Food, Beverages More
    59
  18. 18
    Up 84
    Down 44

    ranked low on reranks
    Microsoft

    Technology, Search engine, Computer hardware More
    59
    added by: Rvr21
  19. 19
    Up 71
    Down 62

    often listed &ranked high on reranks
    eBay

    Internet Publishing and Broadcasting and Web Search Portal, Business ... More
    58
  20. 20
    Up 59
    Down 60

    often listed
    Dell

    Technology, Software, Electronic Computer Manufacturing More
    55
  21. 21
    Up 42
    Down 27
    Frozen Specialty Food Manufacturing, Cookie and Cracker Manufacturing, ... More
    54
    added by: JohnWarner
  22. 22
    Up 23
    Down 8
    Automotive industry More
    54
    added by: marcooch76
  23. 23
    Up 63
    Down 62

    ranked high on reranks
    IKEA

    Retail More
    53
  24. 24
    Up 63
    Down 61

    Old Spice

    49
  25. 25
    Up 83
    Down 61

    ranked low on reranks
    Nintendo

    Video game industry, Video game More
    49
  26. 26
    Up 55
    Down 54
    Aerospace, Motor Vehicles and Passenger Car Bodies, Manufacturing More
    48
  27. 27
    Up 57
    Down 58
    Financial Services, Short-Term Business Credit More
    48
  28. 28
    Up 72
    Down 53

    ranked low on reranks
    Marvel Entertainment

    Entertainment, Patent Owners and Lessors More
    47
  29. 29
    Up 29
    Down 40

    often listed &ranked high on reranks
    Yahoo!

    Search, Search engine, Geographic Information System More
    45
    added by: Niyazahmed Shiekh
  30. 30
    Up 54
    Down 58
    43
  31. 31
    Up 19
    Down 34

    often listed &ranked high on reranks
    In-N-Out Burger

    Restaurant More
    43
  32. 32
    Up 28
    Down 17

    ranked low on reranks
    Samsung Electronics

    Semiconductor Manufacture, Telecommunications, Telephone and Telegraph ... More
    39
    added by: dxbilal.raja
  33. 33
    Up 39
    Down 48

    ranked high on reranks
    Tiffany & Co.

    Jewelry Stores More
    39
  34. 34
    Up 47
    Down 63

    often listed
    GEICO

    Fire, Marine, and Casualty Insurance More
    39
  35. 35
    Up 10
    Down 8

    ranked low on reranks
    Deere & Company

    Manufacturing More
    38
    added by: marcooch76
  36. 36
    Up 27
    Down 37

    ranked high on reranks
    Dos Equis

    38
  37. 37
    Up 11
    Down 10

    ranked low on reranks
    Under Armour

    Clothing More
    36
    added by: marcooch76
  38. 38
    Up 25
    Down 32

    often listed &ranked low on reranks
    IBM

    Computer Systems Design Services, Computer hardware, Software More
    35
  39. 39
    Up 40
    Down 52

    often listed
    Gap Inc.

    Retail, Family Clothing Stores More
    35
  40. 40
    Up 36
    Down 65

    often listed &ranked high on reranks
    Milk

    34
  41. 41
    Up 21
    Down 7
    Recreational vehicle, Motorcycles, Bicycles, and Parts More
    34
    added by: marcooch76
  42. 42
    Up 9
    Down 9
    29
    added by: marcooch76
  43. 43
    Up 1
    Down 1
    Retail More
    29
    added by: LanaYoshii
  44. 44
    Up 18
    Down 39

    often listed
    Whole Foods Market

    29
  45. 45
    Up 7
    Down 8
    29
    added by: perfectturkish
  46. 46
    Up 8
    Down 10
    28
  47. 47
    Up 12
    Down 16
    Automobile More
    28
  48. 48
    Up 8
    Down 15

    about to drop off
    New Balance

    Footwear Manufacturing More
    26
  49. 49
    Up 2
    Down 6

    Frohne

    26
    added by: Frohne
    Award winning versatile memory storage devices.
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