2010 Cairo International Film Festival

The 34th annual Cairo International Film Festival was held from November 30 to December 9, 2010. The Arabic word for festival, mahrajan (Arabic: مهرجان ‎), comes from a composite Persian word. The first part, mahr, means 'sun' or 'soul'. The second, jan, means 'love' or 'life'. In other words, a festival is an occasion to love the soul or enjoy the sun. In modern times festivals often denote a cultural event, one of a specific nature that calls for emphasis, and one that has a set date, venue, and known sponsors and programmes, which brings us to the topic of this article. The Cairo Film Festival deserved to have a poster that would highlight its message and draw the attention of the public to its various functions. Unfortunately, we...