Frosted Cheerios

Frosted Cheerios is a spin-off of the General Mills breakfast cereal Cheerios. They were first launched in 1995, and marketed with the slogan: "Frosted Cheerios tastes so good the box never closes!". The commercials had cameos from celebrities such as Wayne Knight, Tia and Tamera Mowry, Melissa Joan Hart, Gumby, and Gilbert Gottfried. Don Pardo did the commercial's voice over. By 2005, Frosted Cheerios was made with whole grains and the box's picture changed from that of a spoon, to that of Frosted Cheerios in a blue bowl.