Tweeter, formerly Tweeter Etc. and Tweeter Home Entertainment, was a specialty consumer electronics retailer providing mid and high end electronic equipment, including flat panel TVs, plasma TVs, car radios, home theater systems, GPSs and more. It also focused much of its business on custom installation of electronics for homes and automobiles. The company had more than 100 stores in 18 U.S. states, mostly along the east coast, but also including Illinois, Texas, California, and Arizona, operating under the names Tweeter, HiFi Buys, Showcase Home Entertainment and Sound Advice. The company was founded by Sandy Bloomberg who opened the first store in the Boston area in 1972, and the company quickly expanded throughout New England. Tweeter continued expanding largely through acquisitions, the first of these being Bryn Mawr Stereo in 1996. It then added Chicago-based United Audio Center and Douglas TV stores in 2000 and Florida-based Sound Advice in 2001. These acquisitions gave Tweeter an instant presence in the Southeast and Midwest during a booming housing market. In March 2007, Tweeter announced the closing of 49 stores and the layoffs of 650 employees, and shuttered all of its stores in California and most of its stores in the Southeast. In June 2007 Tweeter Home Entertainment filed for Chapter 11 bankruptcy protection and its assets were purchased by Schultze Asset Management at auction on July 13, 2007, after a failed reorganization plan. Schultze reformed the company as Tweeter Opco LLC.