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The Best Beauty And Makeup YouTubers

Updated February 25, 2020 29.1k votes 3.7k voters 38.7k views34 items

If you're in need of some hair and makeup tips and tricks, check out these beauty YouTube channels. These gurus know all the best when it comes to hair, makeup, skin care, DIY projects, and more. Beauty YouTubers are the channels to watch if you love product reviews, makeup tutorials, and just general guidance on how to look fresh and fabulous throughout the day. These beauty content creators will help you streamline your routine when you get ready to head out the door in the morning. From the most subscribed channels to more obscure YouTubers, you'll find it all here! 

The best beauty videos on YouTube are easy to follow and give viewers advice regarding quality, affordable products. NikkieTutorials - run by Dutch vlogger Nikkie de Jager - received a writeup in Forbes and remains one of the most popular channels for beauty advice. Beauty videos put out by YouTubers like Tati Westbrook, Gigi Gorgeous, PatrickStarrr, Zoella, and Wayne Goss are also great if you want tips to cultivate a new look.

Some of the best makeup artists out there are posting content - for free - to YouTube. If you're wondering how to be a beauty guru and look great 24/7, check out these channels for some fantastic guidance. Other good YouTube MUAs include Huda Beauty, Zoella, Manny MUA, and James Charles.

What are the best beauty channels on YouTube? Vote your favorites to the top of the list, and please add any great vloggers we may have missed! 

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  • 1
    Tati Westbrook is listed (or ranked) 1 on the list The Best Beauty And Makeup YouTubers
    Tati Westbrook (born February 14, 1982) is a Hollywood makeup artist and stylist who posts...
  • 2
    NikkieTutorials is listed (or ranked) 2 on the list The Best Beauty And Makeup YouTubers
    Nikkie de Jager (born 2 March 1994 in Netherlands), better known by her YouTube channel name... more on Wikipedia
  • 3
    Jeffree Star is listed (or ranked) 3 on the list The Best Beauty And Makeup YouTubers
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    Jeffree Star (born Jeffrey Lynn Steininger Jr.; November 15, 1985) is an American Internet... more on Wikipedia

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    Here's The REAL Reason Jeffree Star And Kat Von D Are No Longer Friends#15 of 1,020 The Worst Bands & Musicians of All Time

  • 4
    Nyma Tang is listed (or ranked) 4 on the list The Best Beauty And Makeup YouTubers
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    Nyma Tang

  • 5
    Bretman Rock is listed (or ranked) 5 on the list The Best Beauty And Makeup YouTubers
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    Kathleen Lights is listed (or ranked) 6 on the list The Best Beauty And Makeup YouTubers
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    Kathleen Lights

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    Raw Beauty Kristi is listed (or ranked) 7 on the list The Best Beauty And Makeup YouTubers
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    Raw Beauty Kristi

  • 8
    Wayne Goss is listed (or ranked) 8 on the list The Best Beauty And Makeup YouTubers
    Wayne Alan Goss (born 4 March 1978) is an English makeup artist, YouTube personality and... more on Wikipedia
  • 9
    Michelle Phan is listed (or ranked) 9 on the list The Best Beauty And Makeup YouTubers
    Michelle Phan (, born April 11, 1987) is an American makeup artist, entrepreneur, and voice... more on Wikipedia
  • 10
    PatrickStarrr is listed (or ranked) 10 on the list The Best Beauty And Makeup YouTubers
    Patrick Simondac (born November 11, 1989) is a Filipino-American YouTube beauty expert, better...
  • 11
    Alissa Ashley is listed (or ranked) 11 on the list The Best Beauty And Makeup YouTubers
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    Alissa Ashley

  • 12
    James Charles is listed (or ranked) 12 on the list The Best Beauty And Makeup YouTubers
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    James Charles Dickinson (born May 23, 1999), also known as James Charles, is an American... more on Wikipedia

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    James Charles’s Controversies Go Way Beyond His Feud With Tati Westbrook#43 of 60 The Most Popular YouTubers Of 2019

  • 13
    Kandee Johnson is listed (or ranked) 13 on the list The Best Beauty And Makeup YouTubers
    Kandee Johnson (born July 9, 1978) is a make-up artist for film and television who created a...
  • 14
    Jaclyn Hill is listed (or ranked) 14 on the list The Best Beauty And Makeup YouTubers
    Jaclyn Roxanne Hill (born July 20, 1990) is an American YouTube personality best known for her... more on Wikipedia
  • 15
    Marzia is listed (or ranked) 15 on the list The Best Beauty And Makeup YouTubers
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    Marzia Bisognin (born 21 October 1992), better known by her YouTube username Marzia (formerly... more on Wikipedia
  • 16
    Sylvia Gani is listed (or ranked) 16 on the list The Best Beauty And Makeup YouTubers
    Sylvia Gani (born October 16, 1994) is a beauty, fashion and lifestyle blogger and vlogger on...
  • 17
    Wengie is listed (or ranked) 17 on the list The Best Beauty And Makeup YouTubers
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    Wen Jie Huang (born January 9, 1986) better known as Wengie, is a Chinese Australian YouTube... more on Wikipedia
  • 18
    Debra Jenn is listed (or ranked) 18 on the list The Best Beauty And Makeup YouTubers
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    Debra Jenn

    Debra Jenn is a self-taught makeup enthusiast who loves to create fun makeup tutorials on YouTube and Instagram.

  • 19
    PONY Syndrome is listed (or ranked) 19 on the list The Best Beauty And Makeup YouTubers
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    PONY Syndrome

  • 20
    EmilyNoel83 is listed (or ranked) 20 on the list The Best Beauty And Makeup YouTubers
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    EmilyNoel83

  • 21
    AlishaMarie is listed (or ranked) 21 on the list The Best Beauty And Makeup YouTubers
    Alisha Marie McDonald (born April 5, 1993) is a beauty guru YouTuber and vlogger known for her...
  • 22
    Zoella is listed (or ranked) 22 on the list The Best Beauty And Makeup YouTubers
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    Zoe Elizabeth Sugg (born 28 March 1990) is an English fashion and beauty vlogger, YouTuber,... more on Wikipedia

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    #13 of 50 The Most Beautiful Female YouTubers#31 of 100 The Greatest Vloggers of All Time

  • 23
    Manny MUA is listed (or ranked) 23 on the list The Best Beauty And Makeup YouTubers
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    Manuel Gutierrez (born April 4, 1991), known professionally as Manny MUA, is a make-up artist,... more on Wikipedia
  • 24
    Gigi Gorgeous is listed (or ranked) 24 on the list The Best Beauty And Makeup YouTubers
    Giselle Loren Lazzarato (born Gregory Allan Lazzarato on April 20, 1992), better known as Gigi... more on Wikipedia

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    #114 of 128 The Best YouTubers Of All Time#44 of 61 The Best Canadian YouTubers

  • 25
    Rclbeauty101 is listed (or ranked) 25 on the list The Best Beauty And Makeup YouTubers
    Rachel Levin (alias RCLBeauty101; born February 24, 1995) is an American YouTuber and beauty... more on Wikipedia
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