3.9k voters

The Best Beauty And Makeup YouTubers

Updated February 25, 2020 29.4k votes 3.9k voters 40.6k views34 items

If you're in need of some hair and makeup tips and tricks, check out these beauty YouTube channels. These gurus know all the best when it comes to hair, makeup, skin care, DIY projects, and more. Beauty YouTubers are the channels to watch if you love product reviews, makeup tutorials, and just general guidance on how to look fresh and fabulous throughout the day. These beauty content creators will help you streamline your routine when you get ready to head out the door in the morning. From the most subscribed channels to more obscure YouTubers, you'll find it all here! 

The best beauty videos on YouTube are easy to follow and give viewers advice regarding quality, affordable products. NikkieTutorials - run by Dutch vlogger Nikkie de Jager - received a writeup in Forbes and remains one of the most popular channels for beauty advice. Beauty videos put out by YouTubers like Tati Westbrook, Gigi Gorgeous, PatrickStarrr, Zoella, and Wayne Goss are also great if you want tips to cultivate a new look.

Some of the best makeup artists out there are posting content - for free - to YouTube. If you're wondering how to be a beauty guru and look great 24/7, check out these channels for some fantastic guidance. Other good YouTube MUAs include Huda Beauty, Zoella, Manny MUA, and James Charles.

What are the best beauty channels on YouTube? Vote your favorites to the top of the list, and please add any great vloggers we may have missed! 

  • 1
    Nikkie de Jager (born 2 March 1994 in Netherlands), better known by her YouTube channel name...  more
  • 2
    Tati Westbrook (born February 14, 1982) is a Hollywood makeup artist and stylist who posts...  more
  • 3
    Jeffree Star (born Jeffrey Lynn Steininger Jr.; November 15, 1985) is an American Internet...  more

    More Jeffree Star 

    Here's The REAL Reason Jeffree Star And Kat Von D Are No Longer Friends#2 of 13 Your Favorite MUAs Before And After They Got Famous

  • 4

    Nyma Tang

  • 5

    Kathleen Lights

  • 6
  • 7
    Michelle Phan (, born April 11, 1987) is an American makeup artist, entrepreneur, and voice...  more
  • 8
    Wayne Alan Goss (born 4 March 1978) is an English makeup artist, YouTube personality and...  more
  • 9

    Raw Beauty Kristi

  • 10
    Patrick Simondac (born November 11, 1989) is a Filipino-American YouTube beauty expert, better...  more
  • 11

    Alissa Ashley

  • 12
    Kandee Johnson (born July 9, 1978) is a make-up artist for film and television who created a...  more
  • 13
    James Charles Dickinson (born May 23, 1999), also known as James Charles, is an American...  more

    More James Charles 

    James Charles’s Controversies Go Way Beyond His Feud With Tati Westbrook#18 of 55 Celebrities You're Sick Of In 2021

  • 14
    Jaclyn Roxanne Hill (born July 20, 1990) is an American YouTube personality best known for her...  more
  • 15
    Marzia Bisognin (born 21 October 1992), better known by her YouTube username Marzia (formerly...  more
  • 16
    Sylvia Gani (born October 16, 1994) is a beauty, fashion and lifestyle blogger and vlogger on...  more
  • 17
    Wen Jie Huang (born January 9, 1986) better known as Wengie, is a Chinese Australian YouTube...  more

    More Wengie 

    #25 of 58 The Most Popular YouTubers Of 2018#74 of 230 The Best Roblox YouTubers

  • 18


  • 19

    PONY Syndrome

  • 20

    Debra Jenn

    Debra Jenn is a self-taught makeup enthusiast who loves to create fun makeup tutorials on YouTube and Instagram.

  • 21
    Alisha Marie McDonald (born April 5, 1993) is a beauty guru YouTuber and vlogger known for her...  more
  • 22
    Zoe Elizabeth Sugg (born 28 March 1990) is an English fashion and beauty vlogger, YouTuber,...  more

    More Zoella 

    #15 of 50 The Most Beautiful Female YouTubers#30 of 99 The Greatest Vloggers of All Time

  • 23
    Manuel Gutierrez (born April 4, 1991), known professionally as Manny MUA, is a make-up artist,...  more
  • 24
    Giselle Loren Lazzarato (born Gregory Allan Lazzarato on April 20, 1992), better known as Gigi...  more

    More Gigi Gorgeous 

    #113 of 128 The Best YouTubers Of All Time#48 of 62 The Best Canadian YouTubers

  • 25
    Rachel Levin (alias RCLBeauty101; born February 24, 1995) is an American YouTuber and beauty...  more