In the high-stakes world of fashion, few people try as hard as the hypebeast. Hypebeasts, cloaked in layers of BAPE, Gucci, and anything Supreme-affiliated, can be found outside the local shoe store in droves, anticipating the latest pair of Air Jordans. While the phenomenon sounds easy to understand on paper, only humorous hypebeast memes truly manage to convey the extremity of this particular subculture.
Memes about hypebeasts poke fun at their unrestrained devotion for brands and the ridiculous prices they pay to cop a shirt, jacket, or pair of shoes. If you ever considered selling a kidney for the latest Yeezys, you might just be a hypebeast.
So put on your favorite Virgil Abloh-inspired clothing, lace up your DBZ Adidas, and dive into the hypebeast habitat.