It's unlikely that you've managed to remain unaware of mega beauty brand Tarte Cosmetics. Founded in 2000, the makeup company creates cutting-edge products that make for smoldering looks and fresh skin.
Tarte has achieved cult-classic status because of the brand’s vegan, cruelty-free ethos and unique, exotic ingredients. In fact, many of the best Tarte products include signature ingredient Amazonian clay. The natural additive creates blendable, buildable, long-lasting makeup that walks the line between creamy and matte with expert precision. In short, it’s a miracle ingredient.
Just getting acquainted with the beauty company? This list covers the highest rated Tarte beauty products, so you know exactly which items to test out first. Pro tip: the concealer is an absolute must.
This product sounds too good to be true, but, thankfully, it is real and usually in stock. Shape Tape is a full-coverage, blendable concealer that brightens, smooths, and shapes the skin. Somehow, it combines a matte, crease-free finish with a shea butter formula that regenerates skin. You don't even need powder to set it in place.
This fan favorite palette is in a category of its own. Featuring 12 neutral shades (nine matte and three shimmer) that easily transition for day-to-night looks, the Tartelette in Bloom Clay Palette is a modern must-have. The shadow formula is infused with Amazonian clay, too, so the shadows are never too creamy or chalky.
There's a reason that Amazonian clay features so prominently in most of Tarte's incredible products. It's kind of a miracle ingredient. Featured in this blush, the clay helps the powder formula last for at least half of the day. It also controls oil and infuses moisture for balanced skin and seamless blending. Sounds pretty amazing, right?
This product is certainly a party in a palette. The Tartelette Toasted palette is filled with 12 warm eyeshadow shades that blend like a dream and never crease, fade, or slip about. And since Tarte normally makes cool-toned shadows, this palette is like a collectible.