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We all remember the famous Fruit of the Loom commercials with the giant fruits dancing and singing, mocking culturally relevant songs to the strumming of guitars. Their dramatic voices and gestures made the Fruit of the Loom logo forever branded in our minds. If you’ve ever asked the question, “What are the best underwear brands available?” before then you have definitely come to the right place! The most popular brands of men and women’s underwear are the ones who have spent the most amount of time marketing their products. That’s why Fruit of the Loom landed at the very top! Famous fashion designers have also made the cut – it’s always a perk to wear underwear that has the name “Boss” on it. Who wouldn’t wear that pair proudly! Underwear needs to not only be fashion worthy, but comfort is of necessity and durability is a must. Price is also important; just remember that the more money you’re willing to invest might end up getting you the more comfortable brands of underwear. This list discusses the best brands of underwear, including: Fruit of the Loom, Hugo Boss, Michael Kors, Perry Ellis, Diesel, Kenneth Cole, Under Armour, Calvin Klein, Hanes and Tommy Hilfigger.