Exit Through the Gift Shop is a documentary that asks big questions about art and consumerism while pointing a camera squarely at one Mr. Brainwash (AKA Thierry Guetta), a French clothing salesman who may or may not be the focal point of one of the biggest pranks in the art world. Directed by Banksy, trickster god of the street art world, the film shows the rise of graffiti as a viable art form and how it becomes a commodity, while dramatizing Guetta's transformation from eccentric to art star.
The question that most people have after they watch Exit Through the Gift Shop: “Is this guy real?” There isn’t a clear-cut answer. Everyone in the documentary maintains that Guetta is an actual person, while admitting he’s also a Banksy creation. It’s confusing and blurs the line between reality and fiction - which is what makes the film, and Mr. Brainwash, so interesting.