The Kony2012 campaign launched one of the biggest viral videos of all time and secured a permanent place in pop culture history. But what happened to Jason Russell, the man behind the legendary video? In the massive response to his work on Kony2012, the filmmaker suffered a very public mental breakdown, but Russell has bounced back and continues his advocacy work.
The story behind the Kony 2012 video gets even more interesting the deeper you look beneath the surface. Loaded with complicated issues including race and class, history and culture, social media and the power of technology, Russell's video created a perfect storm of events that changed his life forever. The video that made him famous--or infamous, depending on which camp you fall in--was viewed one million times within its first 24 hours online and reached 100 million views in just six days. Ten days later, Russell temporarily split from reality.
Read on for more about Russell and where he's at today.
He Suffered A Nervous Breakdown That Also Went Viral
He Couldn't Reconcile The Divergent Reactions The Video Received
He Was Accused Of Oversimplifying The Conflict
He Discussed His Breakdown On 'Oprah'
He Still Works With The Nonprofit Organization He Cofounded
He Graduated From USC With A Film Degree