Alternative Music Essential Brands For Your Hipster Lifestyle  

Elise Hennigan
17.7k votes 1.9k voters 494.3k views 47 items

List Rules Vote for the brands that best represent the hipster lifestyle (for better or for worse)

Whether you are a hipster or you're just "asking for a friend," you may find this list of hipster brands useful. No judgement here. If you're interested in hipster fashion, you may already know some of the basic tenants: flannel shirts, kewl glasses, vintage and/or ironic t-shirts, artisan food, and mason jars. So many mason jars.

Some would say that hipster culture revolves around not buying brand-name anything - and yet, there are some brands that hipsters love, and you will find them here. From the American Spirit cigarettes they smoke to the kimchi they store in their Ball mason jars, the brands listed here are quintessentially hipster. And clothing brands? American Apparel, Levi's, Converse... Do Ray-Bans count as clothes? Because hipsters freaking love them.

Add to this list if you can think of any hipster lifestyle companies that are missing. And to further your research into hipster sensibilities, you may also want to check out these voteable lists of hipster bands, hipster movies, and jobs loved by hipsters.
list ordered by

1
607 280
Levi Strauss & Co. is listed (or ranked) 1 on the list Essential Brands For Your Hipster Lifestyle
Clothing - Classic denim and apparel that will never go out of style

2
668 321
Converse is listed (or ranked) 2 on the list Essential Brands For Your Hipster Lifestyle
Sports equipment, Footwear Manufacturing - Simple, classic, and timeless shoes for your feet

3
677 328
Apple is listed (or ranked) 3 on the list Essential Brands For Your Hipster Lifestyle
There's a lot of crossover between hipsters and the Cult of Apple

4
582 266
Ray-Ban is listed (or ranked) 4 on the list Essential Brands For Your Hipster Lifestyle
Wayfarers are known to keep annoying people away

5
571 270
Goodwill is listed (or ranked) 5 on the list Essential Brands For Your Hipster Lifestyle
Acid wash jeans, flannels, old band shirts... for pennies on the dollar of what they'd be at stores

6
500 255
Urban Outfitters is listed (or ranked) 6 on the list Essential Brands For Your Hipster Lifestyle
Family Clothing Stores, Clothing, Retail - Pick out your Holga camera, record frames, and slouchy sweaters here

7
435 234
Ball Corporation is listed (or ranked) 7 on the list Essential Brands For Your Hipster Lifestyle
Manufacturing, Metal Can Manufacturing - You only drink out of mason jars at home. Also used to decorate, store, and pickle things 

8
213 69
Vans is listed (or ranked) 8 on the list Essential Brands For Your Hipster Lifestyle
rainer-brown added

9
358 252
Crosley Broadcasting Corporati... is listed (or ranked) 9 on the list Essential Brands For Your Hipster Lifestyle
Broadcasting - Because everything sounds better on vinyl

10
356 300
American Apparel is listed (or ranked) 10 on the list Essential Brands For Your Hipster Lifestyle
Clothing, Retail, Manufacturing - Get your neon fix and all of your overpriced basics

11
116 81
H&M is listed (or ranked) 11 on the list Essential Brands For Your Hipster Lifestyle
micah-stewart added Clothing

12
263 280
Moleskine SpA is listed (or ranked) 12 on the list Essential Brands For Your Hipster Lifestyle
Ideal notebooks to jot down those ideas that come to you in your local coffee shop

13
296 333
Pabst Blue Ribbon is listed (or ranked) 13 on the list Essential Brands For Your Hipster Lifestyle
Cheap beer. Usually sold in conjunction with a cheap shot of whiskey  

14
253 289
Coachella is listed (or ranked) 14 on the list Essential Brands For Your Hipster Lifestyle
Where else are you going to wear flower crowns & headdresses?

15
225 255
Wes Anderson is listed (or ranked) 15 on the list Essential Brands For Your Hipster Lifestyle
Rushmore is your favorite movie, and you only use Futura font

16
85 83
Pitchfork is listed (or ranked) 16 on the list Essential Brands For Your Hipster Lifestyle
sross051091 added

17
214 303
Natural American Spirit is listed (or ranked) 17 on the list Essential Brands For Your Hipster Lifestyle
100% additive free natural tobacco...  as close to "artisan" as cigarettes get

18
43 42
ASOS is listed (or ranked) 18 on the list Essential Brands For Your Hipster Lifestyle
Guest_2488a341-714b-400a-9860-54e69aa2108f added

19
21 5
Netflix is listed (or ranked) 19 on the list Essential Brands For Your Hipster Lifestyle
Mitchell Yang added Online shopping, Video Tape and Disc Rental, Streaming media - For all your Stranger Things fixations.

20
154 234
Pendleton is listed (or ranked) 20 on the list Essential Brands For Your Hipster Lifestyle
Warm flannels and blankets that are worth the splurge if you can't find them at the thrift store. 

21
164 262
Yelp is listed (or ranked) 21 on the list Essential Brands For Your Hipster Lifestyle
Where else do you think people "discover" an "unknown" local spot? 

22
196 320
Oscar Meyer Bacon is listed (or ranked) 22 on the list Essential Brands For Your Hipster Lifestyle
Bacon on everything. Always.

23
39 45
Filthy Frank is listed (or ranked) 23 on the list Essential Brands For Your Hipster Lifestyle
Óðinn added kill me -arteen

24
67 101
Diesel is listed (or ranked) 24 on the list Essential Brands For Your Hipster Lifestyle
carlybobarly added Fashion, Clothing

25
135 228
Topshop is listed (or ranked) 25 on the list Essential Brands For Your Hipster Lifestyle
Fashion, Textile, Clothing - A great spot to pick up crop tops and floral print leggings. They have men's stuff too

26
130 224
Vice is listed (or ranked) 26 on the list Essential Brands For Your Hipster Lifestyle
Get the scoop on your new favorite underground hip hop act that hasn't even formed yet

27
158 285
Chobani is listed (or ranked) 27 on the list Essential Brands For Your Hipster Lifestyle
Food processing - The original Greek yogurt, before Greek yogurt was a thing.

28
139 251
Bianchi Bicycles is listed (or ranked) 28 on the list Essential Brands For Your Hipster Lifestyle
Manufacturing - Get rid of your car and commute on a fixed-gear bike

29
105 202
Warby Parker is listed (or ranked) 29 on the list Essential Brands For Your Hipster Lifestyle
Grab some quirky frames at this socially conscious eyeglass startup

30
24 43
Neff Headwear is listed (or ranked) 30 on the list Essential Brands For Your Hipster Lifestyle
rainer-brown added

31
23 41
Element Skateboards is listed (or ranked) 31 on the list Essential Brands For Your Hipster Lifestyle
rainer-brown added

32
16 29
Bershka is listed (or ranked) 32 on the list Essential Brands For Your Hipster Lifestyle
AlanZimny added

33
202 410
Walmart is listed (or ranked) 33 on the list Essential Brands For Your Hipster Lifestyle
JamesRLock added Department store, Retail, Variety Stores

34
103 212
Bulleit Bourbon is listed (or ranked) 34 on the list Essential Brands For Your Hipster Lifestyle
Or any small batch whiskey... to pour in your small mason jar.

35
99 210
Buffalo Exchange is listed (or ranked) 35 on the list Essential Brands For Your Hipster Lifestyle
A slight step up from Goodwill. But you kind of hate them for never buying your clothes. 

36
6 21
The Mountain is listed (or ranked) 36 on the list Essential Brands For Your Hipster Lifestyle
AlanZimny added

37
2 13
Wink Crate is listed (or ranked) 37 on the list Essential Brands For Your Hipster Lifestyle
Kimberly Giraldo added

38
78 206
Lagunitas Brewing Company is listed (or ranked) 38 on the list Essential Brands For Your Hipster Lifestyle
Alcoholic beverage - Or any other IPA as long as it's micro-brewed, local, and made w/ organic hops

39
66 203
McClure's Pickles is listed (or ranked) 39 on the list Essential Brands For Your Hipster Lifestyle
Artisan. Pickles. Extra briney, please!

40
65 201
Goorin Bros Hats is listed (or ranked) 40 on the list Essential Brands For Your Hipster Lifestyle
Gentlemen, grab your fedoras

41
64 201
J Brand is listed (or ranked) 41 on the list Essential Brands For Your Hipster Lifestyle
The brand that makes the skinniest of skinny jeans. Bonus: no branding on the pockets

42
25 108
Iceberg is listed (or ranked) 42 on the list Essential Brands For Your Hipster Lifestyle
LindaWang added

43
55 210
Holga is listed (or ranked) 43 on the list Essential Brands For Your Hipster Lifestyle
If Instagram is too mainstream, you can take arty photos with your Holga & develop them yourself

44
8 55
JewelryNest is listed (or ranked) 44 on the list Essential Brands For Your Hipster Lifestyle
JewelryNest added

45
29 136
Shutter Shades® is listed (or ranked) 45 on the list Essential Brands For Your Hipster Lifestyle
ToddWilkerson added Fashion, eyewear, sunglasses - Quite possibly the most hipster shades of ALL TIME! *Kanye voice*

46
34 175
AIDS is listed (or ranked) 46 on the list Essential Brands For Your Hipster Lifestyle
RichardBeecher added

47
44 212
G.T. Daves is listed (or ranked) 47 on the list Essential Brands For Your Hipster Lifestyle
Look to this O.G. kombucha brand for your probiotic fix