The United States is made up of 50 diverse states that cover over 3,000 miles of land and water. While there is much that makes Americans different, now we have one interesting way to see how the people of the U.S. are united: their shared love of makeup.
Over the 2017 holiday season, shopping membership site and product review platform Influenster surveyed their users to find out the most popular makeup brands by state. By surveying 5,000 users about where they lived and which beauty brand they’d most love to find in their stocking on Christmas morning, Influenster was able to chart a geographic breakdown of what makeup products Americans love.
The survey showed that, for the most part, the appeal of a great makeup line can cross state lines and stereotypical styles - for example, beach-y California girls and city-dwelling Manhattanites both love Anastasia Beverly Hills. In fact, 10 states named Anastasia Beverly Hills as their favorite beauty brand, and a whopping 12 states said they prefer Urban Decay to all other brands.
So what are the best makeup brands in your state? Here's Influenster's comprehensive guide to the most popular makeup brand in your state (and the other 49 states). Check out whether they have you and your fellow residents pegged, or not.