The Most Ubiquitous Podcast Sponsors, Ranked

List Rules
Vote up the sponsors whose products are actually worth all the fuss.

In the last several years, podcasts have established themselves as an engaging and respected media format. While they were, at one point, an obscure pastime, podcasts have recently exploded in popularity. Whether they focus on true crime, personal anecdotes, news, or pop culture commentary, podcasts are now a bona fide form of entertainment for hundreds of thousands worldwide. But how do these free, easily accessible shows make money? Podcast financing is often done via sponsors, and many companies are committed to working with multiple popular podcasts to spread awareness of their products and services. 

For those creators who wish to make a dime off of their hard work, sponsorships provide a pathway for podcasters to rep the most popular brands in exchange for support of their craft. Below is a list of brands most frequently mentioned on podcasts, regardless of content or target audience. These podcast sponsors have made podcasts a lucrative medium. Most podcast aficionados hear a MeUndies review or Blue Apron promotion multiple days per week. But which of these sponsored products are worth buying? If you're curious whether you should really pay to build a personal website via Squarespace or if NatureBox snacks are worth the monthly fee, you've come to the right place! 

Here, you'll find a ranked list of podcast advertisements to help you decide which products are truly worth the cost. Below, scan the list for the products you've tried out. Then, vote up the best advertised products that provide the most bang for your buck! 

Ranked by
  • Audible Inc.
    82 votes

    Audible is an audio book company that boasts affordable prices and a wide selection of texts. Numerous creators they sponsor have helped to spread the word about the ease and convenience of their services. 

  • Dollar Shave Club

    Dollar Shave Club

    43 votes

    Dollar Shave Club claims to ease the stress of shopping for toiletries by providing you razors, shave butter, body cleanser, and more for a monthly fee. 

  • Blue Apron

    Blue Apron

    45 votes

    Blue Apron, particularly popular with families and parents, sends ingredients and recipes to subscribers' doors to simplify the cooking experience. Blue Apron offers vegetarian options on request. 

  • LootCrate


    22 votes

    LootCrate is a popular monthly subscription box offering nerd and game-related merchandise. Their exclusive products and variety of fan-favorite properties make them a prime candidate for sponsoring gaming or pop culture-related podcasts. 

  • MeUndies


    36 votes

    MeUndies makes ultra comfortable and affordable underwear. Popular with the young adult demographic, MeUndies breaks the barrier of underwear-related awkwardness, sponsoring countless podcasts to spread the word of their fun, comfy products.

  • ZipRecruiter


    22 votes

    ZipRecruiter, primarily advertised towards employers seeking prospective employees, is a job posting website. It allows companies to post jobs and job seekers to upload their resumes, profiles, and references online, streamlining the job searching process.