February 11, 2021 26.1K votes 3.0K voters 42.2K views
Voting Rules
Vote up the brand mascots who have the best new looks.
Popular brands usually come with easily-identifiable mascots. It's the image we have in our heads when we hear the company's name in our day-to-day life. The best of these have been around for decades, introducing several generations to a beloved character. But with that longevity comes at least a bit of modernization.
Updating a mascot is a tricky proposition. Go too far and the once-beloved mascot is now patronizing towards the valuable, younger demographic these companies are trying to appease. These brands took a few different approaches to their updates from the classic looks we grew up with. Which ones are the best?