20 TV Plot Twists That Brought Down A Popular Consumer Item

List Rules
Vote up the brands that were hurt with the placement, vote down the brands that were helped.

When done right, good product placement in a TV show can help a brand connect with an audience in a positive way. When a favorite character is able to find joy in well-known product, it speaks to the audience, pushing them towards purchase. But what happens if embedded marketing goes awry? When a well-known and recognized product is used in a dubious way? What does that say about the product? 

In these shows, brand placement is more than just instant recognition, but became essential to the plot, and not for the better. From being used to commit a crime to causing the death of a beloved character, here are a few brands and products that might have had their name sullied by an unexpected plot twist. 


  • Carrie Bradshaw's husband "Mr. Big" dies via heart attack after using the exercise equipment. 

    Carrie, Miranda, and Charlotte transition to a friendship in their 50s.
  • The fast-casual restaurant was depicted as addictive but a leading cause of people in South Part to defecate blood, thus causing a rush on the as-seen-on-TV cleaning product, Chipotlaway.

    The adventures of four boys who live in South Park, Colo.
  • Michael accidentally cooked his foot after stepping on his George Foreman Grill, which he used to cook bacon bedside. ("I like waking up to the smell of bacon, sue me. And since I don't have a butler, I have to do it myself.")

    Workers plod along at Dunder Mifflin's paper-supply company.
  • Jack dies in a fire caused by the malfunctioned slow-cooker he was using to make his special Game Day chilli.

    The Pearsons' emotional story of love, life and family unfolds with unexpected revelations.
  • A Kenny Rogers Roasters opens near Jerry and Kramer. The blinking neon sign in combined with the addictive nature of the food causes massive changes in the two men. 

    Friends living in Manhattan obsess over little things.
  • Considered "boring" and "ugly" by its critics, the SUV was viewed as perfect choice for "boring man" Walter White. Prior to the birth of "Heisenberg," the car was meant to represent how pathetic the former science teacher once was. 

    A high-school chemistry teacher has a midlife crisis.