Nostalgia
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Slurptastic Things You Didn't Know About Squeezits

Updated November 6, 2017 4.9k views16 items

If you grew up in the '90s, no school lunch was complete without Squeezits, those iconic plastic bottles of sugary juice that, for some reason, always seemed to be yelling at you. Unfortunately, Squeezits only lasted for about 15 years, so it'll remain a mystery how the colorful screaming beverage could have evolved beyond changing colors and mystery flavors.

Even though the drink was short-lived, there are still plenty of nostalgia-filled Squeezit statistics that make you wonder, "Will Squeezits ever come back?" Here's a look back at some handy Squeezit facts you may have never slurped.

  • Squeezits Made Their Debut at a Tradeshow

    Video: YouTube

    Squeezit mania began at the 1988 gathering of the Consumer Analysts Group of New York. For some reason, Squeezits' parent company General Mills thought it would be a great idea to drag a bunch of kids to the trade show and get them all sugared up.

  • Denver Was the First Squeezit Test Market

    Before unleashing Squeezits across North America, General Mills tested the product in Denver. After performing well in the Mile High City, the drink was rolled out to the Pacific Northwest and eventually the entire country.

  • They Used Cutting-Edge Production Management Techniques

    The teams making Squeezits used experimental management techniques. According to a 1990 article in Fortune Magazine, a Carlisle, PA plant that manufactured Squeezits boosted production by 5 percent by utilizing "superteams," a cross-functional, high-performance group that manages itself. Perhaps those so-called superteams were jacked up on Berry B. Wild?

  • They Inspired a Mystery

    Photo: YouTube

    In the '90s, Squeezits began including "mystery flavors" in their six-packs. The foreboding black bottles featured a new, unknown flavor. Reyn Buenaventura of the Eat.Geek.Play blog suspects one of the clandestine flavors was kiwi strawberry