As social media continues to engulf more and more of everyone's lives, engagement on individual posts also rises. The most liked Instagram posts of 2017 scored millions of double taps, outpacing the top Instagrams of 2016 by nearly five million. The top 2017 Instagram posts received tens of millions of hearts, a massive increase from the six million achieved by last year's most popular post. To net yourself one of the most popular Instagram posts of 2017, it helps to be famous, and if you can manage to be pregnant with twins, even better.
Beyoncé Knowles Carter's pregnancy announcement holds the title of most liked Instagram post of 2017, and her subsequent maternity shoot with her twins also ranks in the top five. Cristiano Ronaldo and his family took home second place, but Ronaldo boasts no less than four photos in the top 10.
Many of the popular 2017 Instagrams below are from the platform's most followed accounts and not just the most liked. Though they may not score as many likes as Selena Gomez's account, these popular posts on Instagram showcase what was most popular among the Insta elite in 2017. Without these other Instagram favorites, the top 2017 Instagrams would be an unvaried mix of Beyoncé, Ronaldo and Gomez. Therefore, some of these photos, though not the most liked on Instagram, were the most popular photos on the most popular accounts.